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Joel Clough

How Small Business Owners SHOULD Be Using Social Media (HINT: To Drive Traffic To Your…)

By Joel Clough

social-mediaHere is, by far, one of the most common questions I get:

“I just started a new business. How do I use social media?”

This also leads to “How do I get people to my site?”And that should be the whole point of using Facebook, Google+, Twitter, Instagram and other social networks.

To get people to your site.

Yes you need to be witty, funny and human on social media, but it should always be growing your business.

And the hardest part about traffic building is getting to your first 1,000 visitors and keeping the momentum going after that.

If I started a new site, here’s exactly what I would do to get my first 1,000 visitors by using social media.

[Read more…] about How Small Business Owners SHOULD Be Using Social Media (HINT: To Drive Traffic To Your…)

Why List Building Is Smart For Every Business Owner

By Joel Clough

list-buildingEveryone is talking about being on Facebook. And why not? Social Media can send you HEAPS of traffic.

But what do smart business owners do with that traffic?

They turn it into an email list.

If you’re running an online business, brick-and-mortar small business, or ANY kind of business, you NEED a way to stay in touch with your prospects and customers.

And since every single person in the world has an email address, building an email list is one of the cheapest, most cost-effective solution for doing that.

So, when’s the best time to get started?

[Read more…] about Why List Building Is Smart For Every Business Owner

How to Craft Deadly Copy For Your Business (That Converts Visitors into Customers)

By Joel Clough

copywritingYour website is a 24/7 sales rep for your business. It’s the first interaction that most customers will have with you and your company.

And if you’re keen to sell a product or service, whether online or offline, one skill can dramatically change everything that you produce in a massive way.

The best part? It works in every single niche.

This skill is a craft. It’s the ability to understand what people want (and also what they don’t want) and translating it into something that is compelling enough for your customer to take action.

By persuading with the words you choose, you can turn more of your visitors into happy, paying customers.

Here’s how…

[Read more…] about How to Craft Deadly Copy For Your Business (That Converts Visitors into Customers)

8 Traffic Secrets to Rapidly Build Your Audience

By Joel Clough

trafficWithout good quality, targeted traffic to your site, you aren’t going to get any sales or any leads.

The number one question I receive from my clients is “How do I get more traffic to my site?”

And now, I’m about to share with you some easy ways to get visitors flocking to your site today.

Here’s how:

[Read more…] about 8 Traffic Secrets to Rapidly Build Your Audience

6 Frustrating Website Mistakes That Burn Your Customers (You’ll Hate #7)

By Joel Clough

responsiveIn my experience working with local businesses, I’ve found these 6 mistakes to be the most common with building and marketing their website.

These mistakes are so costly and most business don’t even realize that they’re making them!

And have you ever visited a website on a phone and thought ARGH!! The text is so small! I can’t even see what they’re trying to sell!!

Well imagine if the exact same thing is happening on your website.

Give me 5 minutes, and you’ll know exactly what you need to do to fix that.

Fix these mistakes, and you’ll have the best chance of turning your visitors into happy, paying customers.

[Read more…] about 6 Frustrating Website Mistakes That Burn Your Customers (You’ll Hate #7)

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